The key to success is failure

/Opinion/ The key to success is failure

12/12/2007 | Filed under Discover > Opinion

Hannah Donovan, Last.fm’s head of creative, provides five tips for building a successful web application. Her top tip? Make mistakes

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Whose IP is it anyway?

/Opinion/ Whose IP is it anyway?

18/10/2007 | Filed under Discover > Opinion

As brands rely more on digital to fulfil their need to communicate with people, Rob Corradi asks: are agencies getting a raw deal over ownership of intellectual property?

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No more landing pages!

/Opinion/ No more landing pages!

11/10/2007 | Filed under Discover > Opinion

There are alternative post-click experiences. To put an end to landing pages, online marketing agency ion interactive has launched a grassroots campaign

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